Trump Media & Technology Group posted a third-quarter 2026 net profit of $409.7 million, swinging from a $54.8 million loss in the same period last year. The Donald Trump-owned parent company of Truth Social saw its profit surge not from media operations, but from the digital asset portfolio on its balance sheet.
Operating revenue from its core media and technology business reached just $2.97 million in the three months ended September 30, 2026. While that was up 205% from $973,000 in the prior-year period thanks to Truth+ streaming subscriptions and the Truth API, it remained vastly overshadowed by the scale of its crypto portfolio.
This sharp contrast highlights that the company’s financial performance now hinges entirely on crypto asset movements.
Where the $409 Million Profit Came From
The majority of the quarterly profit stemmed from gains in digital assets, with realized and unrealized gains reaching $496.1 million. Digital assets and pledged coins accounted for $378.1 million, while the remaining $118 million came from equity securities.
CFO Phillip Juhan stated that the price of Bitcoin surged around 42% over the third quarter, rising from about $59,000 at the end of June to $84,000 at the end of September. This market rally drove the book value of the company’s assets higher.
The crypto buying spree began in July 2025 when the company spent roughly $2 billion acquiring Bitcoin and related securities. This reliance has proven volatile: in the second quarter of 2026, Trump Media lost $238 million due to a slump in digital asset prices, before rebounding to an accounting profit in the third quarter.
Eleven Thousand Bitcoin Enrolled in Lending Program
Trump Media held approximately 15,649 Bitcoin at the end of the third quarter. Of that amount, about 11,385 BTC were pledged in an additional yield program with a clause granting counterparties the right to reuse the assets.
On the operational side, Trump Media still posted an adjusted EBITDA loss of $12.3 million in the third quarter. Year-to-date, the company’s accumulated net loss across the first nine months of 2026 reached $234.2 million.
Debt Deadlines Loom Ahead of Merger Vote
DJT shares on the exchange have also remained under pressure. The stock traded around $4.20 on Tuesday, down 94.7% from its peak of $79.38 in 2024 and down nearly 70% throughout 2026.
Heading toward the end of the year, Trump Media faces two major financial deadlines. The company has scheduled a shareholder vote on December 14 for a $6 billion merger with TAE Technologies, while holders of $1 billion in convertible notes can demand cash redemption on November 30.
For DJT shareholders, this paper net profit surge does not resolve ongoing operating losses or the impending $1 billion cash demand from creditors at the end of November.
Reported by Decrypt.
Also read: What Is Bitcoin Halving?
Also read: American Bitcoin Posts $126 Million Profit - Mining Operations Lose $5.5 Million
Disclaimer: This article is for informational and educational purposes only, not financial advice. Cryptocurrency assets are highly volatile and carry significant risk. Always do your own research (DYOR) and never invest more than you can afford to lose.
